Michelle A. Marcus: Sweetology

I was invited to a food blogger event by my foodie friend, Amy Burdge, author of the blog Eat It, St. Louis. I had never been to or even heard of Sweetology before, and it turns out they’ve been open for about six months. When I checked out the website, I learned that Sweetology is a do-it-yourself cake decorating place...almost like Build-A-Bear but for desserts! I thought immediately this would be perfect for little girl’s birthday parties, but I found out that there is something for adults as well!

When I first walked in, my first thought that I had definitely found Willy Wonka’s factory if it had been a candy factory. Bright colors and lighting make it a cheerful place, especially on a cold winter’s night. Then your eyes are immediately drawn to all the colors…all the colors of CANDY!!!

Wall of Sprinkles!

Rows of candy! All natural on the left, classic candies on the right

These are just some of the items that you can use to help decorate your cakes. In addition to cakes, you can also decorate cupcakes and cookies, all of which are premade. Not only is there no cooking involved (probably best for someone like me), but you can leave all the mess behind at the store!

After a tour of the store, (there is a meeting space upstairs!) we were treated with samples of their buttercream icing and various chocolates - each one had something different in the middle. As a professional foodie, I made sure to try the vanilla as well as the chocolate. (Such sacrifice!)

Buttercream and chocolate samples

Although, I only had enough room to taste one all-chocolate cupcake. Did I mention this was my dinner?

Cupcake Samples

To help wash down all these samples, we had our choice of drinks. Fancy coffees and red or white wine. Yes, wine - so now I'm thinking "Girl's Night Out" and not just for little girls!

Now it was time to get to have some fun and get our hands dirty! We each got to choose a cake, cupcakes, or cookies (or as many as you want) to start decorating. We got a quick demo of how to mix colors with the icing and then use the piping bags for decorating. I must say it is harder than it looks!

Starting out...

It took me a couple of tries, but I was able to create a "ode to cheese" as well as a rainbow-colored cupcake from all the various colors available! Notice the different piping!